Saulderson Spotlight - Keziah Joy (ArtBeautyChaos)
Here at Saulderson, we’re very proud of the influencer marketing campaigns we have
worked on over the years. As we are a young company, we feel it’s extremely important to
continually learn and develop our knowledge, in order to be the best we can be and continue
to gain traction in this ever changing industry.
We thought this week, we’d talk a little bit about one of the areas we started to learn a lot
about in 2020 was beauty influencers, as we were very fortunate to get in contact with and
sign our first exclusive makeup artist - Keziah Joy, also known as Artbeautychaos on
Instagram.
Keziah is an incredibly talented makeup artist and continually impresses her followers and
makeup fans with her bright, artistic and unique looks. She currently has 287,000 followers
on the platform and boasts an engagement rate of over 5%! Keziah has cited multiple
inspirations for her looks, such as; paintings, fantasy characters, video games and even her
love for the legend David Bowie!
Keziah has had a large following on the platform for a few years, but her following grew even
more when she competed in the BBC makeup reality show Glow Up in 2020. Whilst on the
show, she was praised for her technical skills in blending and symmetry and commended for
her storytelling ability within her looks.
Whilst with us at Saulderson, Keziah has been involved in some very exciting campaigns!
From creating a beautiful look inspired by vitamins for Perfectil to showcasing a beautiful
sweet-themed look with Snazaroo for Halloween and both campaigns receiving over 6%
engagement, she really has proven herself to be an invaluable asset to brands within the
beauty influencer community.
We believe Keziah’s talent speaks for itself and as she continues to attract attention from
fans and brands alike, we’re confident she’ll continue to smash her goals in 2021!